Fremantle today announced a multitude of global deals for the much-anticipated drama, My Brilliant Friend. Based on Elena Ferrante’s sensational bestselling book of the same name, the series has sold to 56 territories worldwide, including CANAL+ (France and French-speaking Africa), Sky Atlantic (UK), HBO Europe (Scandinavia, Spain and CEE), Quebecor Content (French-speaking Canada), VRT (Belgium), COSMOTE TV (Greece), RUV (Iceland), HOT (Israel), Cellcom (Israel), Manoto TV (MENA), SVT (Sweden), Digiturk (Turkey), Foxtel (Australia) and TVNZ (New Zealand).
The drama had its world premiere at the 2018 Venice Film Festival and received critical acclaim from The Hollywood Reporter, who praised the series for its ‘extraordinarily promising beginning” and Vogue stating that the drama “marks a high point in the renaissance of Italian television”.
My Brilliant Friend is a HBO (US), Rai Fiction and TIMVISION series, and is the first of the Elena Ferrante, published in the US by Europa Editions, centering on the lives of Elena Greco and Raffaella Cerullo to be brought to screen.
The story follows Elena Greco as the most important friend in her life seems to have disappeared without a trace. Elena a now-elderly woman immersed in a house full of books, turns on her computer and starts writing the story of their friendship. She met Raffaella Cerullo, whom she has always called Lila, in the first year of primary school in 1950. Set in a dangerous and fascinating Naples, their story goes on to cover more than 60 years of their lives as she tries to describe the mystery of Lila, Elena’s brilliant friend and – in a way – her best friend, her worst enemy.
“Ever since we announced the adaptation of My Brilliant Friend, back in 2016, the reaction from both global press and buyers has been huge. This was evident when we held the world premiere at Venice last month, the response in the room was electrifying, everyone was on their feet for a 10-minute ovation.” said Jens Richter, CEO, International, Fremantle. “The drama features an amazing custom made-set of 1950’s Naples and a spectacular young cast, that brilliantly brings Ferrante’s iconic and powerful story to life. It’s a world-class drama that is set to transfix global audiences.”
My Brilliant Friend is an HBO-RAI Fiction and TIMVISION series produced by Lorenzo Mieli and Mario Gianani for Wildside, and by Domenico Procacci for Fandango, in collaboration with Rai Fiction, TIMVISION and HBO Entertainment, in co-production with Umedia. All the episodes are directed by Saverio Costanzo. The story and screenplays are by Elena Ferrante, Francesco Piccolo, Laura Paolucci and Saverio Costanzo. Paolo Sorrentino and Jennifer Schuur are the executive producers. Fremantle is the international distributor in association with Rai Com. The series will launch on HBO US on 18th November.